McKenna Leadership - Marketing

Caroline McKenna - Marketing Buffalo NY

“Today, you worked with accounting, dealt with some time-consuming operational issues, and caught up on emails.

When you finally had a chance to think about your current advertising, social media, and your website design, you had to join a meeting.

Let me help evaluate your current efforts and provide my expertise on a plan to help you move forward.”


Adapting and innovating is
the key to long-term success

Whether you want to improve your communication efforts to better reach your existing audience or expand your marketing efforts to connect with new clientele, Caroline’s 20+ years of B2B and B2C marketing experience can help you.

Effectively identifying your goals and challenges, incorporating critical and creative thinking, and bringing a fresh objective perspective will help you align and maximize your marketing strategy.

Caroline can evaluate your current marketing efforts and make suggestions for improvements and opportunities, bringing clarity, focus and expertise to your organization.


Call Caroline    Email Caroline    Caroline's LinkedIn Profile


Guidance & Support

  • A Comprehensive Marketing Evaluation
  • Website Evaluation / Development Plan
  • Strategic Marketing Planning
  • Product or Service Positioning
  • Brand Development & Rebranding
  • Internal / External Communications
  • Key Partnerships Alignment
  • Project Planning & Management
  • Event Consulting & Planning
  • Graphic Design
  • Presentation Creation
  • Packaging Design
  • Print Advertising
  • Brochures / Flyers
  • Publications
  • Direct Mail
  • Public Relations
  • Press Releases
  • Copywriting
  • Case Stories
  • Testimonials
  • Content Development
  • Email Marketing
  • Social Media Marketing
  • SEO / SEM
  • Photo Shoots
  • Video Shoots
  • Media Training